The ONE THING That Helped Me Grow My Business By 16X

"My mentor said, 'Let's go do it', not 'You go do it'. How powerful when someone says, 'Let's!'" -- Jim Rohn

Most business owners feel they have to figure things out on their own.

Imagine what it would be like if you had access to a leading expert and leader, who you could contact to ask for advice. Especially when you feel overwhelmed with choices and need to make sound business decisions faster.

One of the reasons I started my business in the events/seminar space 21 years ago, is because I wanted to learn from the BEST. Since then I have represented and learned from over 100 of the world's top speakers and thought leaders.

My business made the BRW Fast 100 list (fastest-growing companies in Australia) for three years in a row: 2007, 2008 and 2009. During the 5 year period covered by the Business Review Weekly (BRW) magazine awards, our revenue grew by 16 times.

So how did I do that?

I've had the privilege of hanging out with, and learning from, top entrepreneurs and I'm certain that the reason I reached great success in business was largely due to the mentors in my life. They have steered me in the right direction when I veered off course. They have helped me avoid thousands of dollars in potential mistakes and saved me hundred of hours of time, to fast track my business and multiply my results.

Finding a suitable mentor can be very challenging. Mentors who are industry experts can charge thousands of dollars to speak with you - if they even have time for you.

So how do you choose the right mentor?

  1. First, you need to know what you want to achieve. Then find someone who has already achieved that goal. Someone who has done what you want to do and has excelled in their industry.
  2. If possible, get an introduction or referral. An introduction will make it much easier for you to approach them as your mentor.
  3. Build a relationship with that person first. Ask if they are willing to answer your questions, and help you. It’s much easier for them to say ‘yes’ to a one-time request than to an ongoing relationship, so ask for that first. If you get along well, then you can ask them to be your mentor.
  4. Once you have found a mentor, act on their advice. It could have a huge impact on your business. Listen intently, take notes and remember: they have been where you want to go, made the mistakes and have another perspective. They may know exactly who to connect you with for strategic alliances and suppliers.

    You may have heard the old adage, “it’s not what you know but who you know?” In my experience this is true, the right connections and alliances have the power to amplify your results.
  5. Expect to join for at least 6 hourly meetings, by Skype or in person, held weekly, fortnightly or monthly depending on your needs and schedule. The reason for this is you need time to implement the learnings.

The mentoring I've had the honour to do over the years has mostly been informal. I’ve helped people when they were dealing with a tricky situation and they reached out to me.

Then last year, when I realised how much I loved helping business owners one on one, I decided to create a structured mentoring program. One that's fluid and directive, designed to achieve some ambitious medium-term goals.

Now that we’re several months in, I’m enjoying the experience and I’m excited to see how much my clients are achieving. In fact, I’m humbled to be working with these stars.

If you’ve ever thought you’d like a mentor to grow your small business - especially if you want guidance in growing your live events or seminar business - then I can help.

Right now I have enough time available to mentor two (2) more people.

If you want to start enjoy a more profitable and fulfilling year, I invite you to start a conversation about what we could achieve together. Email [email protected] and send me: a link to your business website, how long you've been running your business and the best number to reach you on.

I’ll contact you; we can talk further and then, if we both feel comfortable, take the next step.

Let’s do this together.

About the Author Karen Corban

A visionary entrepreneur, Karen founded Universal Stars (formerly Universal Events) in 1993. Her mission is to inspire people and companies to grow, through bringing them live events featuring more than 100 of the world’s top speakers on business and
success. A graduate of UNSW (Bachelor of Arts in Sociology and Psychology), her passion is to educate and inspire people to be the best they can be. Karen delights her clients with her unique blend of enthusiasm, inspiration, charm, care, wisdom and generosity.

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